1. Who controls your data and how can you contact us?

The controller of your data is SPORTVALUE MARKETING Sp. z o.o., registered office at ul. Twarda 18, 00-105 Warsaw, Poland, tax ID (NIP) 9511759297, National Court Register (KRS) 0000101165, REGON 012811284.

In this policy we refer to ourselves as “SPORTVALUE” or “we”.

For anything related to your personal data, write to [email protected]. We reply to every message, usually within a few working days and no later than one month.

We have not appointed a data protection officer, because the law does not require us to.

2. What do we do with your data?

That depends on how you are connected with us. Below are four situations. Find the one that applies to you.

2.1. You contact us (contact form, email, phone)

Why and on what legal basis? We reply to your message and talk with you about our offer or a possible cooperation. If you ask about entering into or performing a contract, the legal basis is Article 6(1)(b) GDPR. In all other cases it is our legitimate interest in handling correspondence (Article 6(1)(f) GDPR). We rely on the same interest when we need to establish or defend legal claims.

What data? First name, last name, email address, phone number, company name and the content of your message. The form also records the date it was sent and the page it was sent from.

For how long? Up to 24 months after our last contact. If we sign a contract, for the duration of the contract and until the limitation period for claims expires.

Do you have to give us your data? No. To reply, we need your first name, last name, email address and phone number.

2.2. You sign up for our commercial information

Why and on what legal basis? We send you information about our services, events and news. We do this only with your consent (Article 6(1)(a) GDPR), which you give by ticking a box in the form.

What data? First name, last name, email address, company, the wording and date of your consent, and a history of the messages we have sent you.

For how long? Until you withdraw your consent, but no longer than 24 months after your last activity (a reply, a meeting, any contact with us). We keep proof that you gave consent until the limitation period for claims expires.

Do you have to give us your data? No. You can withdraw your consent at any time by clicking the link in the footer of our messages or by writing to [email protected]. Withdrawal does not affect the lawfulness of messages sent before it.

2.3. You visit our website

Why and on what legal basis? The website stores small files (cookies) in your browser. Some of them are necessary: they remember your language version and your consent choices. We store these without asking, under Article 399(3) of the Polish Electronic Communications Law, and process the related data on the basis of our legitimate interest (Article 6(1)(f) GDPR). The others are analytics cookies (Google Analytics and the HubSpot tracking code, which show us how the website is used; HubSpot also links your visits to your contact record in our CRM if you fill in a form, see section 5). We switch them on only after you consent in the Cookiebot banner (Article 399(1) of the Polish Electronic Communications Law and Article 6(1)(a) GDPR). We do not currently use marketing cookies.

What data? Cookie identifiers, IP address, browser and device type, pages visited, time of visit and how you arrived at the website.

For how long? Cookies stay in your browser for as long as the given cookie lasts. The exact periods are listed in our Cookie policy. We keep data collected by Google Analytics for 14 months after your last visit, and the history of your visits in HubSpot for as long as your contact record is kept in our CRM (see sections 2.1 and 2.4).

Do you have to give us your data? No. You can refuse analytics cookies and the website works the same. You can change your choice at any time with the “Cookie settings” button in the website footer.

2.4. You are one of our business contacts (we did not get your data from you)

Our CRM system (HubSpot) also holds people who have not filled in a form on our website: employees of companies we work with or would like to work with. This section contains the information we provide under Article 14 GDPR. We also include a link to it in the footer of our emails.

Where did we get your data? From one of these sources: our earlier CRM systems and contact databases, public sources (company websites, professional profiles, registers), directly from you at a meeting, an event or in correspondence, or from your employer or the company you represent.

What data? First name, last name, company name, job title, business email address and phone number, and the history of our contacts (notes, meetings, messages).

Why and on what legal basis? We contact you on business matters, prepare offers and look after our relationships with partners. The legal basis is our legitimate interest in developing our business and staying in touch with companies (Article 6(1)(f) GDPR). We do not send commercial information by email without the consent described in section 2.2. You can object to this processing at any time.

For how long? Up to 24 months after our last contact or until you object, whichever comes first. If we start working together, we keep the data needed for the contract as described in section 2.1.

3. Who do we share data with, and does it leave Europe?

We do not sell data. The following may have access to it:

  • providers who help us run the website and manage contacts, under data processing agreements: HubSpot (forms and CRM), Google (Google Analytics, Google Tag Manager), Usercentrics A/S (Cookiebot, cookie consent management), and companies providing website hosting and maintenance, email and office tools (Microsoft 365),
  • our advisers, such as accountants and lawyers, when needed for a specific matter,
  • public authorities, where the law requires us to share it.

Does data leave the European Economic Area? In part, yes. Google LLC, HubSpot, Inc. and Microsoft Corporation are based in the USA and may also process data there. The server where HubSpot stores our data is in the EU (Germany). We base transfers to the USA on the European Commission decision of 10 July 2023 on the adequate level of protection for companies taking part in the EU-US Data Privacy Framework. All three companies state that they take part in it. If that decision stops applying, we will base transfers on the European Commission’s standard contractual clauses.

If you ask at the address in section 1, we will show you what safeguards we use.

4. What are your rights?

You have the right to:

  • access your data and get a copy of it (Article 15 GDPR),
  • have your data corrected (Article 16),
  • have your data erased (Article 17),
  • restrict processing (Article 18),
  • have your data transferred to another controller (Article 20) when we process it on the basis of consent or a contract,
  • object to processing based on our legitimate interest (Article 21). If you object to marketing (for example as a business contact under section 2.4), we will stop processing your data for that purpose without exception. In other cases, we will stop processing the data unless we show compelling legitimate grounds that override your interests,
  • withdraw your consent at any time (Article 7(3)), without affecting the lawfulness of earlier processing.

How do you use them? Write to [email protected] or to the company’s registered office address given in section 1. We will reply without undue delay and no later than one month.

Where can you complain? If you believe we are breaking the law, you can lodge a complaint with the President of the Personal Data Protection Office (Prezes Urzędu Ochrony Danych Osobowych), ul. Stawki 2, 00-193 Warsaw, Poland (Article 77 GDPR).

5. Do we make automated decisions or profile you?

We do not make decisions about you based solely on automated processing that produce legal effects or similarly significantly affect you (Article 22 GDPR).

If you consent to analytics cookies, Google Analytics and HubSpot collect information about how you use the website. HubSpot can link these visits to your contact record in our CRM once you fill in a form. We use this to see which content is useful and to handle enquiries and business relationships better. If you do not consent to analytics, none of this happens.

6. Cookies

Details, including the list of tools and files with their storage periods, are in our Cookie policy (link in the website footer). You can change or withdraw your consent at any time with the “Cookie settings” button in the footer.

7. Changes to this policy

We update this policy when our tools or the law change. The current version is always available on this page. It applies from 10 November 2026.

SPORTVALUE Marketing sp. z o.o.
ul. Twarda 18, 00-105 Warszawa
NIP 9511759297

© 2026 SPORTVALUE Marketing sp. z o.o.